Our Story

Sadaf Foods has been a family business since 1982 when two brothers immigrated to Los Angeles from their hometown of Iran. Once settled here, they began to long for the comforting and familiar aromas and tastes of home, often finding it impossible to find traditional Middle Eastern ingredients in American supermarkets. The brothers founded Sadaf to help the community experience a little piece of home in their kitchen. 

Founded, established, and headquartered in Los Angeles, California, and trademark registered worldwide. Sadaf began with 3 people and 17 products, but together the two brothers continued to source, test, and import the highest quality ingredients, products, and specialty foods from different Mediterranean cuisines and countries.

Today, Sadaf employs over 100 people leading many divisions supporting 1000+ Sadaf brand products distributed to our customers nationwide. Sadaf imports products from over 15 countries worldwide with the mission to connect cultures through delicious and authentic food.

Our Business Practices

We pride ourself on our core values of impeccable quality and service.

As a family company, we view our employees, partners, and customers as an extension of our family. We take great care in selecting all of our products, imported from our trusted partners all over the world to provide the best ingredients and foods for you and your family. 

To our customers, we promise to always bring you the freshest, highest-quality ingredients at an affordable price for you and your family. We hope that we can bring the authentic flavors from around the globe into your kitchen, bringing a little bit of joy, warmth, and comfort to your everyday meals.  

To our vendors, we thank you for being a reliable and loyal partner to Sadaf. We are grateful to work with you to bring high-quality products to our customers. We are always growing and we are looking forward to continuing our growth alongside you. 

To our employees, we honor your impeccable service, hard-work, and dedication to our brand and our customers. We appreciate all you have done to build Sadaf into the company it is today and we are proud to have each one of you as an essential role within the Sadaf Family.